Last Updated: November 20th, 2013
Thank you for using our browser extension (the "Plugin"). The Plugin is owned and licensed to you by Engaging Apps, a Delaware limited liability company ("we", "us" or "our"). Downloading and installing the Plugin will result in the display of various types of advertising, which is how we are able to make the Plugin available to you for free. As you use the Plugin, we want you to be clear how we're collecting and using your information and the ways in which you can protect your privacy.
- What information we collect and why we collect it
- How we use that information
- The choices we offer regarding your privacy
We've tried to keep it as simple as possible, but if you're not familiar with terms like cookies, unique identifiers and in-text advertising, then read about these key terms first. Your privacy matters to us, so if you have any questions please contact us.
2. Advertising Features of the Plugin
As mentioned above, the Plugin is supported by third-party advertising, and when you download the Plugin you will see various types of advertisements displayed through your browser as you visit locations on the Internet. You should familiarize yourself with these types of advertising, which are features of the Plugin and are listed below.
The Plugin currently displays several basic types of advertising: (1) sponsored links, (2) traditional display advertisements, such as banner ads, "pop-unders" and interstitial ads, (3) coupons, and (4) video targeted ads. The sponsored links may sometimes appear as in-text advertising. Sponsored links may also be displayed in response to keyword searches you enter through Google, Bing and other search engines.
Before you install the Plugin, we disclose to you on the installation screen that installation will result in the display of advertising. When you expressly consent to the installation of the Plugin (following this disclosure), you consent to receive all types of advertising displayed through the Plugin. Your consent is important so that we can provide the Plugin to you free of charge.
3. Personal Information and Sensitive Information
We do NOT knowingly collect personal information through the Plugin. However, it is it is possible that, in very limited and rare circumstances, personal information could be collected incidentally without our knowledge in each case (for example, the Plugin collects the URL's of the websites you visit and in certain cases collects the search terms you enter into a search engine, and so if a URL you visit or search term you enter includes the name of an individual, this name would be collected by us). By the same token, we do not knowingly collect sensitive information.
4. What Information Do We Collect?
Also, when we display in-text advertising, the technical process we use involves the temporary collection of portions of the content on the web page we are visiting. However, in order to avoid collecting your personal information or sensitive information, we only collect information about web page content when you visit unsecured (i.e., unencrypted) websites, such as user forums; we do NOT do this when you visit secure sites like banking sites where your personal information is likely to be entered or displayed. In any case, when we collect web page content in connection with our in-text advertising, we store this information for only a fraction of a second and do not use it to find out personal information about you or build a profile of your online browsing activity.
5. Cookies and Automatic Information Gathering Technologies.
The cookies used with the Plugin may include both traditional cookies and "flash cookies." Flash cookies provide a different type of storage on your computer than traditional cookies. The cookies used by us and our service providers store or may be associated with your IP address, the last URL you visited, other technical or generic information such as the date and time you first used the Plugin, your city, state and country (but not your precise geographic location), whether you have clicked on a particular link before, and your decision to opt out of receiving certain types of advertising. We do not use, or allow others to use, cookies (or other automatic information gathering technologies) to collect or store personal information or sensitive information.
Cookies can be prevented by activating the facility that is available in most web browsers that enables the user to deny or accept cookies. Recognize, however, that if you prevent cookies, the Plugin may not function properly. You should also be aware that flash cookies are sometimes more difficult to disable than traditional cookies; however, you can do so following the instructions available here.
6. How Do We Use the Information We Collect?
The data we and our service providers collect, including information collected by or associated with cookies, is primarily used to determine which type of advertising to display based on the website you are currently visiting (say, sponsored links or banner advertising) and which advertisements in particular to display; deliver the ads and manage the ad delivery process (including limiting the frequency with which ads can be displayed and honoring your opt-out choices); and determine compensation under our arrangements with advertising partners and other companies. For example, some websites you visit are not eligible for the display of coupons, so URL or domain data may be used to select the proper type of advertising to display. To give another example, we will not deliver advertising when you visit certain websites, and therefore we sometimes use URL or domain data to turn off the display of ads.
You should be aware that when you click on ads displayed through the Plugin or submit information to an advertiser or other third-party marketer, that third party may collect your information for online behavioral advertising. Some of our advertisers may drop cookies used for online behavioral advertising on your computer when you interact with their ads. You can learn more about online behavioral advertising, and can opt out of online behavioral advertising by certain companies, if you visit http://www.networkadvertising.org/choices.
7. Disclosure of Your Information
We may also disclose your information, anonymously aggregated with information about other users of our products and services, to our clients, business partners, merchants, advertisers, investors, potential buyers and other third parties if we deem such disclosure, in our sole discretion, to have sound business reasons or justifications. For example, when a third party bundles our Plugin with its own downloadable application and distributes the bundled applications together, we may share with the third party the total number of installations of the Plugin our systems have recorded.
8. Accessing Your Information; Transparency and Choice
People have different privacy concerns. Our goal is to be clear about what information we collect so that you can make meaningful choices about how it is used.
As mentioned above, we do not knowingly collect personal information or sensitive information. If you believe that we have inadvertently collected any Personal Information or sensitive information about you, please contact us, and we will try to locate and delete this information. We may ask you to identify yourself and the information requested to be accessed or deleted before processing such requests, and we may decline to process requests that are unreasonably repetitive or systematic, require disproportionate technical effort, jeopardize the privacy of others, or would be extremely impractical (for instance, requests concerning information residing on backups), or for which access is not otherwise required. In any case, where we provide information access and deletion, we will perform this service free of charge, except if doing so would require a disproportionate effort.
Some Plugin users find they do not want in-text advertising, and you can opt out of this Plugin feature by clicking here. If you would like to opt out of your web log information being shared with third parties for their own ad targeting purposes, please click here. In addition, you can stop all advertising through the Plugin if you uninstall it by following the instructions in Section 1 ("Consent") above.
Please note that even if you uninstall the Plugin (or request the deletion of personal information that was inadvertently collected) information that does not personally identify you and is not stored in a manner that associates it with you may be retained indefinitely. Furthermore, even if you request that we delete inadvertently collected Personal Information, we may need to retain certain information for a limited period of time to satisfy our legal, audit and/or dispute resolution requirements.
9. Third Party Links, Sites and Applications
10. International Users
We do not authorize users under 13 years of age to use the Plugin. If we learn that we have inadvertently collected personal information from a child under the age of 13, we will delete that data from our systems.
12. Information Security
We utilize reasonable information security measures to safeguard your Information. For example, we utilize Secure Socket Layer (SSL) encryption technology when data is transmitted over the Internet, and have installed firewalls to help prevent external access into our network. Unfortunately, however, no data transmission over the Internet and no method of data storage can be guaranteed to be 100% secure. Therefore, while we strive to use commercially acceptable means to protect your information, we cannot guarantee its security.
While we do not seek to collect personal information, when we collect information that is associated with unique identifier, we restrict access to it to our employees, contractors, service providers and agents who need to know that information in order to operate, develop or improve our Plugin. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.
13. Changes to this Policy